China’s Herborist Aims to Be a Global Natural Skin-Care Brand – AdAge.com


China's Herborist Aims to Be a Global Natural Skin-Care Brand
AdAge.com
As head of marketing for China's only premium cosmetic brand with international ambitions, balancing the diverse needs of Chinese and western consumers is a tricky task for Subrina Liu, but one she has dreamed of for years. Herborist plans to expand

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